zupZup is a smart trading recommendation platform founded by domain experts from all major industries such as finance, automotive, healthcare, consulting et al.The organization aims to overcome the traditional (SMS based and lower accuracy) tip platforms by equipping retail investors with a real time mobile based application. The application provides most accurate real time entry/exit points for users in the least complicated and user friendly language. It has de-jargonized the industry to enhance the usability and reach. The platform keeps in mind the rising mobile trading traffic. It also recognizes the needs of savvy and time valuing traders who need mobility and one platform to keep trading simplistic and profitable.